{"id":2083,"date":"2025-09-10T09:24:51","date_gmt":"2025-09-10T06:24:51","guid":{"rendered":"https:\/\/e-learning.gastroinnovation.eu\/?post_type=courses&#038;p=2083"},"modified":"2025-09-10T06:24:52","modified_gmt":"2025-09-10T06:24:52","slug":"tr_mod6","status":"publish","type":"courses","link":"https:\/\/e-learning.gastroinnovation.eu\/tr\/courses\/tr_mod6\/","title":{"rendered":"Mod\u00fcl 6: Gastronomide B\u00f6cek T\u00fcketimi i\u00e7in Pazarlama Stratejileri"},"content":{"rendered":"<p>Sevgili Kullan\u0131c\u0131<br \/>Mod\u00fcl 6: Gastronomide B\u00f6cek T\u00fcketimi i\u00e7in Pazarlama Stratejileri&#8217;ne ho\u015f geldiniz! Yenilebilir b\u00f6cekleri bir meraktan \u00fcnl\u00fc bir mutfak trendine d\u00f6n\u00fc\u015ft\u00fcrmenin s\u0131rlar\u0131n\u0131 \u00e7\u00f6zece\u011finiz bu heyecan verici macerada bize kat\u0131laca\u011f\u0131n\u0131z i\u00e7in \u00e7ok heyecanl\u0131y\u0131z. Bu kurs, modern mutfakta devrim yaratmaya haz\u0131rlanan bir alanda pazarlama sanat\u0131nda ustala\u015fmaya a\u00e7\u0131lan kap\u0131n\u0131zd\u0131r.<br \/>Sonraki alt\u0131 \u00fcnitede f\u0131rsatlarla dolu bir d\u00fcnyaya dalacaks\u0131n\u0131z:<br \/>Hikaye anlat\u0131m\u0131 ve alg\u0131n\u0131n, t\u0131pk\u0131 su\u015finin Bat\u0131 pazarlar\u0131n\u0131 fethetti\u011fi gibi, b\u00f6cek bazl\u0131 g\u0131dalara y\u00f6nelik k\u00fclt\u00fcrel tutumlar\u0131 nas\u0131l de\u011fi\u015ftirebilece\u011fini ke\u015ffedin (\u00dcnite 1).<br \/>Bug\u00fcn 1 milyar dolarl\u0131k bir end\u00fcstri olan ve 2030&#8217;a kadar 8 milyar dolara ula\u015faca\u011f\u0131 \u00f6ng\u00f6r\u00fclen k\u00fcresel pazar potansiyelini ke\u015ffedin ve eko-sava\u015f\u00e7\u0131lar ve gurmeler gibi kilit kitleleri belirleyin (\u00dcnite 2).<br \/>Stratejik konumland\u0131rma ve tasar\u0131mla \u201ci\u011fren\u00e7\u201d fakt\u00f6r\u00fcn\u00fc \u201clezzetli\u201d bir deneyime d\u00f6n\u00fc\u015ft\u00fcren ilgi \u00e7ekici markalar olu\u015fturmay\u0131 \u00f6\u011frenin (\u00dcnite 3).<br \/>Hedef kitlenizin ilgisini \u00e7ekmek i\u00e7in Instagram tariflerinden tad\u0131m etkinliklerine kadar dijital ve uygulamal\u0131 pazarlama kanallar\u0131nda ustala\u015f\u0131n (\u00dcnite 4).<br \/>G\u00fcven olu\u015fturmak ve s\u00fcrd\u00fcr\u00fclebilirli\u011fi sergilemek i\u00e7in g\u00fc\u00e7l\u00fc pazarlama ara\u00e7lar\u0131 olarak mevzuata uygunluk ve etikten yararlan\u0131n (\u00dcnite 5).<br \/>Chapul ve Entomo Farms gibi ger\u00e7ek ba\u015far\u0131 hikayelerinden ilham al\u0131n ve b\u00f6cek gastronomisini \u015fekillendirecek gelecek trendlerine g\u00f6z at\u0131n (\u00dcnite 6).<br \/>Her \u00fcnite, ilgi \u00e7ekici video dersler ve indirilebilir PDF kurs destekleriyle canlan\u0131yor ve size sadece \u00f6\u011frenmek i\u00e7in de\u011fil, harekete ge\u00e7mek i\u00e7in ara\u00e7lar sunuyor.<\/p>\n<h5 style=\"text-align: center\">E\u011fitim s\u00fcrecinizi takip edebilmek ve mod\u00fcl sonunda sertifika alabilmek i\u00e7in platforma kay\u0131t olman\u0131z ve mod\u00fcle dahil olman\u0131z gerekmektedir. Kay\u0131t olman\u0131z\u0131 tavsiye etmekle birlikte a\u015fa\u011f\u0131daki linkleri kullanarak kay\u0131t olmadan da e\u011fitim i\u00e7eriklerimize ula\u015fabilirsiniz.<\/h5>\n<h5 style=\"text-align: center\"><a href=\"https:\/\/e-learning.gastroinnovation.eu\/wp-content\/uploads\/2025\/04\/Modul-6-Mufredat-Ozet-1.pdf\" target=\"_blank\" rel=\"noopener\">Mod\u00fcl 6 M\u00fcfredat-\u00d6zet<\/a><\/h5>\n<h5 style=\"text-align: center\"><a href=\"https:\/\/youtu.be\/34t1tQmmXz8?si=h6GYg5dxwS36nVpU\" target=\"_blank\" rel=\"noopener\">V\u00eddeo \u00dcnite 1<\/a>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <a href=\"https:\/\/e-learning.gastroinnovation.eu\/wp-content\/uploads\/2025\/04\/Kurs-Destegi-Modul-6-Unite-1.pdf\" target=\"_blank\" rel=\"noopener\">Kurs Deste\u011fi Materyali 1<\/a><\/h5>\n<h5 style=\"text-align: center\"><a href=\"https:\/\/youtu.be\/f0tda3kmS9c?si=mLdNrnU96aWFkU4D\" target=\"_blank\" rel=\"noopener\">V\u00eddeo \u00dcnite 2<\/a>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <a href=\"https:\/\/e-learning.gastroinnovation.eu\/wp-content\/uploads\/2025\/04\/Kurs-Destegi-Modul-6-Unite-2.pdf\" target=\"_blank\" rel=\"noopener\">Kurs Deste\u011fi Materyali 2<\/a><\/h5>\n<h5 style=\"text-align: center\"><a href=\"https:\/\/youtu.be\/EOG9hqmFJnw?si=jBswBihl_9rYmgcF\" target=\"_blank\" rel=\"noopener\">V\u00eddeo \u00dcnite 3<\/a>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <a href=\"https:\/\/e-learning.gastroinnovation.eu\/wp-content\/uploads\/2025\/04\/Kurs-Destegi-Modul-6-Unite-3.pdf\" target=\"_blank\" rel=\"noopener\">Kurs Deste\u011fi Materyali 3<\/a><\/h5>\n<h5 style=\"text-align: center\"><a href=\"https:\/\/youtu.be\/qQnd31X3uLE?si=AQNpMts9-zSnsZFM\" target=\"_blank\" rel=\"noopener\">V\u00eddeo \u00dcnite 4<\/a>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <a href=\"https:\/\/e-learning.gastroinnovation.eu\/wp-content\/uploads\/2025\/04\/Kurs-Destegi-Modul-6-Unite-4.pdf\" target=\"_blank\" rel=\"noopener\">Kurs Deste\u011fi Materyali 4<\/a><\/h5>\n<h5 style=\"text-align: center\"><a href=\"https:\/\/youtu.be\/5Wvpwik0lwE?si=NEew1zUAHTkkNJL-\" target=\"_blank\" rel=\"noopener\">V\u00eddeo \u00dcnite 5<\/a>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <a href=\"https:\/\/e-learning.gastroinnovation.eu\/wp-content\/uploads\/2025\/04\/Kurs-Destegi-Modul-6-Unite-5.pdf\" target=\"_blank\" rel=\"noopener\">Kurs Deste\u011fi Materyali 5<\/a><\/h5>\n<h5 style=\"text-align: center\"><a href=\"https:\/\/youtu.be\/PwWnhzuEA2s?si=m2LyZzol5WvHgZ2m\" target=\"_blank\" rel=\"noopener\">V\u00eddeo \u00dcnite 6<\/a>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <a href=\"https:\/\/e-learning.gastroinnovation.eu\/wp-content\/uploads\/2025\/04\/Kurs-Destegi-Modul-6-Unite-6.pdf\" target=\"_blank\" rel=\"noopener\">Kurs Deste\u011fi Materyali 6<\/a><\/h5>\n","protected":false},"excerpt":{"rendered":"<p>Sevgili Kullan\u0131c\u0131Mod\u00fcl 6: Gastronomide B\u00f6cek T\u00fcketimi i\u00e7in Pazarlama Stratejileri&#8217;ne ho\u015f geldiniz! Yenilebilir b\u00f6cekleri bir meraktan \u00fcnl\u00fc bir mutfak&hellip; <a class=\"continue\" href=\"https:\/\/e-learning.gastroinnovation.eu\/tr\/courses\/tr_mod6\/\">Continue Reading<span> Mod\u00fcl 6: Gastronomide B\u00f6cek T\u00fcketimi i\u00e7in Pazarlama Stratejileri<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":2101,"template":"","course-category":[],"course-tag":[],"class_list":["post-2083","courses","type-courses","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/e-learning.gastroinnovation.eu\/tr\/wp-json\/wp\/v2\/courses\/2083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e-learning.gastroinnovation.eu\/tr\/wp-json\/wp\/v2\/courses"}],"about":[{"href":"https:\/\/e-learning.gastroinnovation.eu\/tr\/wp-json\/wp\/v2\/types\/courses"}],"author":[{"embeddable":true,"href":"https:\/\/e-learning.gastroinnovation.eu\/tr\/wp-json\/wp\/v2\/users\/5"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e-learning.gastroinnovation.eu\/tr\/wp-json\/wp\/v2\/media\/2101"}],"wp:attachment":[{"href":"https:\/\/e-learning.gastroinnovation.eu\/tr\/wp-json\/wp\/v2\/media?parent=2083"}],"wp:term":[{"taxonomy":"course-category","embeddable":true,"href":"https:\/\/e-learning.gastroinnovation.eu\/tr\/wp-json\/wp\/v2\/course-category?post=2083"},{"taxonomy":"course-tag","embeddable":true,"href":"https:\/\/e-learning.gastroinnovation.eu\/tr\/wp-json\/wp\/v2\/course-tag?post=2083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}